“Apart from bringing a strong team ethic to his work, Willie is passionate about making sure his analysis ends up enhancing clients’ portfolio decisions. He spends a lot of time ensuring that his understanding of the bonds he reports on are spot on and then proceeds to communicate his views in a clear and decisive way, whether in writing or face to face.”

– Johan Jooste

Managing Director, The Global CIO Office

“Willie has the great passion to share his investing knowledge. He consistently encouraged us to practice what he has shared in the class. We even meet outside the class to discuss value investing! His passion towards value investing is contagious which has motivated all of us to walk the talk, practice what we have learned! This is really the key to the value investing world!”

– Roger Chua

Business Owner

“Willie was a high energy person with a positive attitude and was well-liked by his teammates. He approached each day as an opportunity to learn something new, gain a new experience. However, his curiosity extended beyond simply company credit analysis. Willie had a thirst for learning about the capital markets in general, and about the economic and political forces that influenced the markets.”

– Todd Schubert

Head of Fixed Income Research, Bank of Singapore

“Willie was very structured in his program going through the basics and finally applying the knowledge into practical use. He was able to breakdown and simplify bond investing such that the process is easier to understand and implement. He is also friendly and approachable who is open to discuss other areas of investing. I feel that this Fixed Income Coaching Program will be a very good starting ground for me in my journey as a bond investor.”

– Kevin Yee

Investor

Through my experience in banking, I realized something far more important. That I did not want to go to the grave with the best music inside me, and not being able to play it while I was still alive. The voice within me has always wanted to reach out to people, have meaningful conversations and to create that emotional connection.

Integrity, commitment, family, and having a balanced life are my core values. Being able to improve the lives of others is what I do as a consultant.

HI, MY NAME IS WILLIe keng.

I help financial institutions, family offices and private wealth individuals achieve greater investment results and dramatically grow their businesses.

Who Do We Help?

We serve as trusted advisers to organizations seeking fixed income solutions including external fund managers, family offices, philanthropic organizations and private wealth individuals.

Investment Consulting

We formulate bespoke solutions including asset allocation, portfolio strategies and operational efficiencies that address the unique situation of each client, whether you are an organization or individual.